More for what's next
Full-service representation for college and professional athletes. NIL, brand, and career — from Indianapolis.
Contracts
Valuation, negotiation, and redlines so the number on the page is a number the athlete understands.
Representation →
Marketing
Brand partners matched to sport, audience, and personality — not whoever emails first.
Representation →
Opportunity
The campaign after the signature: content, activations, invoices, and payment.
Representation →
The firm
A smaller roster.
More attention.
Founder-led management for student, amateur, and professional athletes. We sit between the family and the brand: valuation, the contract, and the campaign that follows.
Headquarters: Indianapolis, Indiana. One point of contact — not a call center.
About the firmCapabilities
Representation.
- 01
NIL deals
Sourcing, valuation, and negotiation so the athlete never signs a number they do not understand.
- 02
Talent marketing
Brand partners matched to sport, audience, and personality — not whoever emails first.
- 03
Collegiate
Representation for college and incoming Power 4 athletes, aligned with school and NCAA rules.
- 04
Content
A posting plan that grows the name without turning the athlete into a full-time creator.
- 05
Client relations
One point of contact for the athlete and family from intake through payment.
- 06
Creative
Campaign graphics, signing assets, and brand identity that hold up next to the league.
Roster
Open to brand partnerships
Jaguar Jackson
Professional Basketball · Fort Wayne, Indiana
- Currently
- London, England
- Status
- Newly signed overseas
Athlete Alliance manages his sports marketing portfolio as he builds his brand alongside his career overseas.
Meet the rosterHow we work
You and your family
stay in the loop.
One person you can text. No jargon. Nothing moves forward until you understand it — and say yes.
- 01
We listen
A real call with you and your family. School, sport, and what you want next — not a sales pitch.
- 02
We show the numbers
You see what athletes like you are actually earning. Plain numbers you can repeat at the dinner table.
- 03
You decide
When an offer comes in, we walk every line together. Nothing is signed until you and your parents are clear.
- 04
We stay on it
After you say yes, we handle the posts, the invoices, and getting you paid. You keep playing. We keep working.
Start the
conversation.
Athletes, families, and brands — Indianapolis HQ, a real reply.